NMMC’s ‘Swachh Radio Navi Mumbai’: Internet radio for Covid-19 awareness

The NMMC goes an extra mile to stay connected with the residents through their innovative internet-radio, the first of it’s kind for a civic body in the entire country

Navi Mumbai: The Navi Mumbai Municipal Corporation (NMMC) recently launched an innovative and one of a kind internet radio service ‘Swachh Radio Navi Mumbai‘ in a bid to reach out to the masses and increase general awareness about the ongoing Covid-19 crisis.

The innovative internet-radio service puts NMMC at the top pedestal making it the only municipal corporation in the entire country to have ever launched such a service.

NMMC’s ‘Swachh Radio Navi Mumbai’: Internet radio for awareness
(L) NMMC Commissioner Annasaheb Missal & (R) Mayor Jaywant Sutar launching the Swachh Radio Navi Mumbai service on Monday, 6th April, 2020

NMMC Commissioner, Annasaheb Misal, shares, “The Swachh Radio Navi Mumbai initiative is just a step towards the long term relationship that the corporation wishes to build and maintain with the local residents. This is just the beginning and we wish to take it forward to stay connected with the people even after the crisis has abated.”

For now, with Covid-19 being the major crisis, the radio network will be used to broadcast recorded messages twice a day, once between 12:00 pm and 12:30 pm and later in the evening between 6:00 pm and 6:30 pm. It would include information about the preventive measures to be taken to stop the disease from spreading in the community, the number of cases in various localities, location of open markets, important helplines, hospitals and isolation centres for coronavirus patients and other patients and other important information about government programmes that are in place to tackle the situation.  

The Swachh Radio Navi Mumbai network can be accessed through the website www.swachhradionavimumbai.com that displays a play button for messages to be read out. The official Swachh Radio Navi Mumbai App will be available for downloading within a fortnight.

The organization behind this innovative offering is Global Green Innovators Pvt. Ltd., a creative and idea sharing platform for Government organisations and NGOs as well as private sector companies. It is run by some young and dynamic individuals like Jaspal Sing Naol, a journalist and social activist, Binoy K. Nikhil M, Devendra Singh, Pushkraj Mhatre and Macchindra Patil all belonging to the diverse social fields in their individual capacities.

Jaspal Singh Naol, co-founder of the organisation, shares, “The NMMC is a farsighted organization, ready to take initiatives that benefit the people and so they were more than enthusiastic to collaborate when we proposed the internet-radio network to them. Surprisingly, they shared the same visions that we had for the project and so we went forward with the collaboration under the guidance of Tushar Pawar, Deputy Municipal Commissioner.”

Talking about future plans, Naol informs, “This Swachh Radio Navi Mumbai project is not limited to just the Covid-19 crisis but has a far more futuristic application. We, along with the NMMC, wish to develop it extensively into a 24×7 network to run skill development programmes, provide a platform for local performances, local art, cultures, festivals, artists and much more.”

Other collaborating organisations include yet another dynamic organization known as the Heart Foundation, spearheaded by Dr. Jayakar Ellis, a renowned social worker and motivational speaker. Coming next is Regro Digital, spearheaded by Rakesh Shrivansh, the person behind the technical aspect of the ‘Swachh Radio’ network.

Details about Swacch Radio Navi Mumbai

Venture by: NMMC & Global Green Innovators Pvt. Ltd.

Platform: Internet Radio

Website / App: www.swachhradionavimumbai.com

Broadcast Timings: Afternoon – 12 pm to 12:30 pm | Evening – 6 pm to 6:30 pm

Last Updated on June 8, 2020 by lp@admin

Post Author: lp@admin

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